60 sec summary Short on time? Read this first

The problem: Most guests in Spanish holiday rentals come from countries where homes have no air conditioning. They arrive without habits for using it, and they never see the bill.

What we did: We set YouGov's August 2026 survey of AC at home against Spain's 2025 tourist arrivals and the amenities of 10.046 active holiday rentals in Mallorca (Inside Airbnb, June 2026).

What we found: 11% of British and 16% of German households have AC. Those two countries sent 53% of the Balearics' international tourists in 2025, to an island where 88% of rental villas list air conditioning.

What it means in euros: Building the right habits into the room saves €190–450 per AC unit per season, so 20 units = €3.800–9.000.

Continue reading the full article below ↓

Mostly, no. 89% of British households and 84% of German households have no air conditioning at home (YouGov, August 2026). Those two countries sent 8,4 million of the 15,7 million international tourists who stayed in the Balearics in 2025, and 88% of the Mallorca villas they rent list air conditioning. Most of the people using your AC this summer do so without the habits that come from living with it, and without ever seeing the bill.

11%
of British households have AC at home (YouGov, August 2026)
16%
of German households have AC at home (YouGov, August 2026)
88%
of active Mallorca villa listings list air conditioning (Inside Airbnb, June 2026)

Where your guests live, and where they stay

This summer a map of household air conditioning across Europe went round social media. We checked its pattern against the primary sources and drew our own.

Map of Europe. Households with air conditioning at home: Britain 11%, Germany 16%, Poland 23%, France 30%, Spain 58%, Italy 63%. Arrows show 3,5 million guests from Britain and 4,9 million from Germany travelling to the Balearics in 2025, where 88% of active Mallorca villa listings list air conditioning.
Country shading uses one comparable survey (YouGov, August 2026). Grey means no comparable survey, not zero.
Air conditioning at home versus in the holiday rental
Grey: households with AC at home (YouGov EuroTrack, August 2026). Green: active holiday rental listings that list air conditioning (Inside Airbnb, June 2026; listings with at least one review in the last 12 months). Host-declared amenities, so the rental figures are a floor.

What guests do at home on a hot day

The English Housing Survey asked households that overheat how they keep cool. 90% open the windows, 75% close the blinds and 59% switch on a fan. 7% use air conditioning.

That is the reflex guests pack in their suitcase. In the villa it meets equipment they rarely use:

None of this is careless. Guests are doing what works at home with equipment they rarely use. Guests who set 16°C can increase AC energy use by up to 70% compared to a 24°C setting.

Why the gap will stay open for a while

AC is spreading in the north. In Germany, Verivox measured 13% of households in 2023 and 19% in 2024, and more than two thirds of German units are portable. It is still a low base. Your 2027 guests will still mostly come from homes without fixed air conditioning.

Build the habit into the room

Guests who do not live with AC cannot be expected to know how to use it well, and they should not have to. The answer is to make the sensible choice the only one available, before the season starts.

The two limits work together: the floor handles the cold setting, the timer handles the hours nobody is there. A holiday rental operator in Ibiza built Narveo after years of watching guests leave the AC running at 16°C all day, and the founder still uses it in his own properties.

How the Narveo Smart AC Remote sets those limits

The Narveo Smart AC Remote replaces the remote that came with your split unit. It ships preset to a recommended 22–25°C band, guests set any temperature inside it, and a timer switches the unit off after the time you choose.

Set up in under 2 minutes. No app. No WiFi. No installation. €69 per unit, and it pays for itself in one summer, within 30–75 days in a typical season.

The saving is €190–450 per AC unit per season: 20 units = €3.800–9.000. Coastal, cooling-only properties such as island villas sit near the floor of that range and year-round inland properties near the top. Work out your own season in the savings calculator.

How we calculated this

Savings use the narveo.eu savings calculator's constants: 1,2 kW average split unit, 35% recoverable consumption, €0,25/kWh. They are modelled, not metered: climate, occupancy and the length of your season move the result. Holiday rental figures come from the public Inside Airbnb files of June 2026: listings with at least one review in the last 12 months, counted as having AC when the host lists air conditioning, central air or a split, portable or window unit. Ibiza has no Inside Airbnb dataset, so Mallorca and Menorca stand in for the Balearics.

Key takeaways
  • 89% of British and 84% of German households have no air conditioning at home (YouGov, August 2026)
  • Germany and the UK sent 53% of the Balearics' international tourists in 2025: 8,4 million of 15,7 million
  • 88% of active villa listings in Mallorca and 92% in Menorca list air conditioning (Inside Airbnb, June 2026)
  • At home, guests cool a hot room by opening windows: 90% of overheating English households do, and 7% use AC
  • A guest at 16°C can use up to 70% more AC energy than at 24°C
  • A 22°C lower limit and a shutoff timer save €190–450 per AC unit per season: 20 units = €3.800–9.000, at €69 per unit

Frequently asked questions

What share of British homes have air conditioning?

About 11%, according to YouGov's EuroTrack survey published in August 2026. In Germany the figure was 16%, in France 30%.

How many holiday rentals in the Balearics have air conditioning?

In June 2026, 87% of active Airbnb listings in Mallorca listed air conditioning, and 88% of villas. In Menorca it was 92% of villas. Hosts declare amenities themselves, so the real share is likely higher.

Why do guests set the air conditioning to 16°C?

Guests who do not live with AC often expect a lower setting to cool the room faster. It does not do that much. It mainly makes the unit run longer, and a split unit set to 16°C can use up to 70% more energy than at 24°C.

Will guests notice a 22–25°C limit?

Guests keep full control inside the band, which sits within the recognised comfort range of roughly 22–26°C. A guest arriving from a home without AC and a 33°C afternoon finds 22°C cool.

When Narveo is not the right solution

Narveo works with split air conditioners that guests operate by infrared remote, room by room. It does not control ducted central air or hotels run from a building management system. Properties in cool climates, or with little AC use, will recover less than the range suggests. A temperature limit and a timer do not close a terrace door, so a clear note at check-in still helps.

Your guests bring their habits from home. Give the room better ones.

Villas and properties under 50 rooms: kit out every air conditioner. Hotels of 50 rooms or more: pilot 25% of your rooms, minimum 5 units. Shipping from winter 2026/27, in good time for the 2027 season. Reservations only: no payment is taken until stock is ready.

Sources
  1. YouGov, "What are European attitudes towards air conditioning?", EuroTrack, 25 August 2026 (Britain 11%, Germany 16%, Poland 23%, France 30%, Spain 58%, Italy 63%). yougov.com
  2. Inside Airbnb, listings files for Mallorca (23 June 2026), Menorca, Málaga and Sevilla (30 June 2026); Narveo calculation, 4 October 2026. insideairbnb.com
  3. INE, Frontur, December 2025 and full year 2025 (96,8 million international tourists; UK 19,1 million, France 12,8 million, Germany 12,0 million), 3 February 2026. ine.es
  4. Balearic international tourists by market, 2025 (Germany 4,9 million, UK 3,5 million of 15,7 million), from Frontur. mallorcadiario.com
  5. Ministry of Housing, Communities and Local Government, English Housing Survey 2024 to 2025: weather resilient homes fact sheet, 9 July 2026. gov.uk
  6. Clean Energy Wire, "Use of air conditioning on the rise in Germany as summers become hotter" (Verivox survey: 13% in 2023, 19% in 2024). cleanenergywire.org
  7. Narveo savings calculator: 1,2 kW, 35% recoverable, €0,25/kWh base. narveo.eu/savings.html